Are you looking for someone to provide event merchandise at your sport tournament, conference, or festival? Great-looking apparel and merch can be a critical part of ensuring your event’s success, and you want to be sure to get it right. At vbs apparel, we’re experts at the logistics of providing apparel, accessories, and support to events of all sizes. We can take care of everything you need to make sure your event merchandise is a success, from before your event is even off the ground, all the way up to post-event sales and championship merch.
Great event merch is about more than just printing a logo onto some off-the-rack t-shirts. Here are some of the key factors you’ll want to consider, which vbs apparel has successfully handled for our clients in the past:
- Graphic Design: Custom graphics created for your event will build excitement among your participants, who will want to get their hands on a great-looking souvenir that they will actually want to wear. It can be as simple as something minimalist and sleek to apply to all your apparel pieces, as we did with the 2024 Volleyball Canada Youth Nationals, or multiple lines of different designs for different products, as we did for the Greater Vernon 2023 BC Winter Games.
- Online Presale stores: An online presale in the lead-up to your event can generate hype and build your confidence regarding projected sales. We produce all apparel orders after the presale stores closes, guaranteeing availability for customers who want a particular item, colour, or size. We can also increase participant excitement by offering customization options, such as names, logos, and player numbers.
- Event Merchandise Booth: The excited atmosphere of a tournament or conference is often the best setting to generate high sales. We take care of all the logistics of setting up, stocking, and staffing a merch booth at your event, freeing you up to focus on making your event a success.
- Post-event Online Sale: For anyone who missed the chance to buy merch during the event, no worries! Not only can we sell off any remaining booth stock during the post-sale, but we can also do a dedicated production run so anyone who missed the colour or size they wanted can have it specially made.
- Staff and Volunteer Apparel: Event VIPs and organizers deserve something sleek and professional to signify their unique roles; volunteers need to be quickly visible and deserve a gift as a thank you for their hard work in making your event a success. We can design and produce staff and volunteer apparel to fit seamlessly with your event merch design while also making sure that these special roles stand out from the crowd.
- Champions Merch: Players love winning, and they love merch! For Volleyball Canada Youth Nationals, we designed special merch for medal winners, and set up a streamlined, simple way for teams to set up custom online stores where they could order gold, silver, or bronze medal merch customized with their club logo and player names and numbers. No muss, no fuss on your end—we’ll handle channeling victory fever into cementing your event’s legacy!
- Marketing and Social Media Promotions: We’re experts in social media and online marketing, and we’ll work with you on campaigns to promote your event and our merch, helping to make sure your event is a success!
- Fundraising, Gift Cards, Discounts, and more! If you’ve got an idea for something extra, we can make it work! Extras that we’ve implemented in the past include charity collaborations and fundraising options, as well as offering gift cards or prize baskets.
Photo Credit: Ottawa Sports Photography
We’re game for whatever size event you’re hosting, large or small. As an example, we’ve recently finished the 2024 Volleyball Canada Youth National Championships, taking place in 4 cities across the nation with over 20,000 participants. Read all about what it takes to sell merch for the largest youth sporting event in the nation here; but over the summer, we’ve also taken on smaller—but no less exciting– events, like Volleyball Canada’s Canada Cup Indoor, and the U17 Girls National Fastpitch Softball Championships. We love meeting excited attendees at events like these, and we can’t wait to see what we can do for you!
